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This web page states the following, "We Use Digital Cameras and Imaging for quicker processing of your Waranty Claims." We viewed that the web site stated " We can make your car or boat even better than new." It also said " Come see us today! Vinyl or cloth, plastic or glass rear windows. Seats and panels, carpeting, and Aqua mats. Stock to custom, gel pads, seat heaters. Leather, vinyl, and cloth repairs, replacement, restoration and redying. We also install seat heaters and manual and power lumbars. Site Designed - 2009 - by." The header had Sunrise Upholstery as the highest ranking search term. It is followed by auto-upholstery, commertial-upholstery, and residential-upholstery which isn't as ranked as highly as Sunrise Upholstery. The next words they uses is boat-upholstery. sunrise-upholstery was included and will not be understood by web crawlers.